OTT, Inc. Blog

You Can’t Ignore Weaknesses in Business Technology for Long   Business is good, which means production lines are humming, products are getting shipped and customers are getting attention. It looks like everyone from the front office through the back warehouse are busy, and that’s a good sign. The last thing you want to do is disrupt the flow of a busy business. However, even a seemingly small problem...

A customer may have many interactions with your business that go beyond the relationshipwith a sales representative. Marketing, sales and customer service interactions offer many opportunities to nurture the relationship and develop insights that promote long-term loyalty. To deliver a superior customer experience, you must fully understand the customer journey. Read more....

Cloud-based solutions are becoming more popular than ever. NetSuite boasts as the #1 Cloud ERP Software and for good reason. With seamless integrations, personalized key performance indicator dashboards & the ability to easily customize the software to fit individual consumer needs, it’s hard to find a competitor that can offer a similar product. Read more....

The marketplace is crowded and every business is competing for attention. Getting noticed is challenging with so many marketing messages being released across multiple channels. How do you know whether your marketing messages are effective or being ignored? Don’t waste time or money on marketing campaigns that aren’t generating leads or sales. Deploy a customer relationship management (CRM) solution to measure and monitor efforts and...